When doing our Web survey, we have noticed at least 80% of the respondents consider ingredients a very important part of an herbal product.  Justifiably so!  After all, if all the labeled ingredients are not present in a product, how good is it?  Unfortunately, this is not an uncommon occurrence with herbal supplements, especially when companies that market such products don’t even manufacture their own.  We at Earth Power want to assure you, the educated consumer, that what you see is what you get in our products.  Read the following to discover the why and how we do it…

Ingredients – Yes!  With our products, what you see on the label is what you get! 

At the present time, when you read the herbal ingredients on a label, it is difficult to tell whether they are actually present in the product or of good quality.  Unlike pure chemicals, herbs and herbal extracts are not well defined.  In drug and vitamin products, there are identification standards specified in the United States Pharmacopoeia/National Formulary (USP/NF), Food Chemical Codex (FCC), and other official compendia, which manufacturers of quality products can readily follow.  With herbs, there are no such things, as meaningful standard setting is still in its infancy.

The complex nature of herbs makes them difficult to identify.  Herbs are comprised of multiple active components, many of which science has yet to define.  Since herbs are not pure chemicals, one must know how to correctly identify and extract them.  Unfortunately, most traditional herbs, especially Chinese, cannot be readily analyzed chemically due to lack of adequate identification and characterization methods.  Commonly used standardization methods based on chemical markers are only good if the markers were the only chemicals responsible for the herb’s total pharmacologic activities, which seldom is the case.  Hence, these currently used methods are not good for traditional herbal products.

In an effort to improve the quality of herbal products on the market, we at Earth Power, Inc. through Phyto-Technologies, our manufacturing and technology division, have developed an appropriate technology to correctly identify and characterize herbs for use in traditional herbal products.  This has led to Representative Botanical Reference/Research Materials (RBRMs™) that are not only correctly identified, but also representative of the herbs traditionally known, used and documented.  This RBRM technology is leading the way in improving herbal product quality by setting the foundation for reproducible and consistent results in research and manufacturing that involve traditional herbs, especially Chinese medicines. Learn more about RBRM.

PhytoChi is a high-quality herbal tonic because it is produced based on this combination of traditional wisdom and appropriate modern scientific technology, conforming to our principle of employing science without discarding traditional wisdom.